Case Study: Simplifying Complexity—How STG Logistics Helped a 3PL Unlock Growth Through Integrated Drayage & Intermodal Solutions
In today’s fast-moving logistics environment, flexibility, speed, and streamlined communication are critical. A leading third-party logistics provider (3PL) recently faced a challenge: they needed a National Drayage and Intermodal solution that could support their expansive service offerings and network reach. Their goal was ambitious—consolidate services, simplify quoting, and offer competitive packaged rate programs.
The Challenge: A Fragmented Process Slowing Growth
Previously, the 3PL relied on multiple partners and brokers to manage drayage and inland transportation. This multi-party approach created confusion, caused delays, and hampered their ability to deliver timely, competitive solutions to their customers. What they needed was a single, integrated program that offered both standalone drayage and drayage + inland service bundles, all under one roof.
The STG Solution: Alignment, Automation, and Access
Working side-by-side, STG Logistics and the 3PL developed a three-pronged solution to streamline operations and drive growth:
- Regional Rate Matrix
Together, the teams created a US Domestic Market rate matrix that offered predetermined pricing across multiple lanes. This eliminated the need for one-off quotes and empowered the 3PL to provide fast, consistent pricing for their customers.
- Technology Integration
A technology bridge was built to connect the 3PL’s system with STG’s platform, enabling real-time sharing of rates and communications. The result: the 3PL could quote instantly without waiting on manual inputs—enhancing both speed and accuracy.
- Network Alignment
By investing time to deeply understand each other’s networks and strengths, STG and the 3PL were able to identify optimal lanes and package solutions that benefited both parties and, most importantly, their shared customer base.
The Results: Streamlined Success at Scale
This partnership not only simplified operations—it delivered measurable results:
- Instant Volume Growth
With competitive rate packages in hand, the 3PL could quickly expand its service offerings, unlocking faster market response and a stronger customer value proposition.
- Improved Efficiency
The automation of quoting and elimination of redundant steps led to enhanced response times, lower operational friction, and more accurate pricing.
- 15x Volume Increase
The most compelling proof? In 2022, the 3PL handled just over 100 ramp-to-ramp moves. By mid-2023, that number skyrocketed to more than 15x, driven by expanded services including ocean drayage. A massive leap that reflects the true potential of integration and partnership.
Bottom Line: When logistics providers align capabilities and invest in scalable solutions, everyone wins. This case study underscores STG Logistics’ commitment to building smarter, tech-enabled, and customer-centric freight solutions that deliver long-term results.
